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|Overview eTurbo Communications|
for the opportunity to provide more information about Eturbo
Communications (eTurboPR), a division of ETurbo News Group, the
market leader in providing daily global travel and tourism
We would like to present our credentials, which you will find are unmatched within the industry. ETurbo Communications Worldwide (eTurboPR) is headquartered in Los Angeles and has offices in New York, Honolulu, Berlin and Bangkok. We are a division of the ETurbo News Group, which owns the most powerful permission-based global database in the travel and tourism industries. As part of the ETurbo News Group we provide our clients with full access to this database included in our fees.
eTurbo Communications (ETuroPR) specializes in the travel and tourism marketing representation and consulting. We offer clients the full range of marketing related services: strategic brand planning, direction, and management, research, marketing, advertising, PR/media relations, events and general travel trade establishment and representation.
While offering all the usual suspects within the marketing mix, eTurboPR always executes projects with a great deal of substance, style and originality. Producing award-winning work that raises awareness of a product within the crowded travel marketplace is our forte. We have a substantial track record creating highly original strategically smart solutions and materials both for trade and consumers. We know the travel industry inside and out with real world, hands-on experience, working closely with NTO's, carriers, tour operators, travel agents, hotels and travel brands related to the Internet.
While we are very good at the important imaging work, we always deliver measurable results. Determining appropriate positioning and brand image is a critical foundation and first step.
eTurboPR is able to produce a strategically intelligent destination marketing study/diagnostic that will evaluate market feasibility, identify viable market segmentations. We will provide a blueprint for implementing and develop travel industry strategic alliances, travel agent certification program, co-operative advertising and promotional programs, establishing new wholesale and retail travel networks, constructing media tours, PR/media relations/crisis public relations management, new product development of wholesale travel products and overall consumer communications and branding to solidly position your destination and travel products.
We have provided services to UN World Tourism Organization, World Travel & Tourism Council, Commonwealth Tourism Organization, Government of Rajasthan, Unique Destinations Asia, AirTreks.com, Cunard Cruise Line, Air New Zealand, Govt. of India Tourism Office, Hinchenbrook Island, Pansea Hotel Group, Ministry of Culture and Tourism, Republic of Indonesia, Tourism Council of Bhutan, Iranian Tour Operator Association, Africa Travel Association, TopTravelSites.com, Romance Travel Concierge and many other leading travel brands.
Our scope of work performed includes marketing, PR/Media Communications and strategic direction and planning, destination marketing studies, developing advertising materials (radio, TV, print, outdoor and new media) and overseeing general marketing initiatives such as broadcast and internet promotions, co-branding efforts and overall brand building in tandem with in-house marketing departments and from time to time, advertising and PR agencies of record. In some instances we have negotiated wholesale hotel and airline contracts on behalf of these companies as part of the new product development projects we have been involved in. Bottom line is, we absolutely know the travel industry.
In short, ETurbo Communications provides proactive, strategically creative thinking, brand management, communications, advertising, marketing, public relations and trade/consumer events to a range of clients, products and services, all within the travel and tourism sectors. We work on a monthly retainer basis, with hard costs billed separately (travel, media buys eTurboPR) and the term/length of Agreement flexible. However, as we are proposing a comprehensive destination diagnostic and marketing plan, it will prove more cost-effective if we work on your project for a fixed, all-inclusive monthly fee.
Our team of communications specialists is uniquely capable of producing strategically intelligent plans for the global marketplace. All too often expensive destination imaging sends a poorly timed, mixed message to the wrong audience. We understand the distribution channels of the travel industry. We know what works and what doesnít work, most especially in the the US marketplace. We will provide solutions that are as unique as you are. We know how to build and shape a five star brand image.
Letís go! We welcome the opportunity to respond fully to a RFP.
We look forward to learning more about your challenges, agenda + goals.
PO Box 208
Haleiwa, HI 96712-0208
PH: +1-808-521-2800 # 2